Boccalone Friday Food Cart


July 6th, 2009

Boccalone Food CartThe food cart phenomena is sweeping the nation… well at least the last two cities I’ve traveled to, NY and Portland, OR and where I live, San Francisco.

Appropriately so, the Boccalone cart arrived in front of my office, – how adorable is the delivery dude in his red hat and Boccalone bike shirt?! Lard Chips

Several of us queued up in anticipation a good 15 minutes before the scheduled arrival time knowing that supply is limited and the previous week, the goods were gone within 5 minutes. My image of what I was waiting for was quickly squelched when the retro red bicycle rode up the sidewalk with a metal cooler attached like a basket. (I was either expecting the roach coach to putter up the street and park curbside or the push cart with grill and bell that I knew from living in LA years ago.)

Packed in the cooler were 30 mortadella sandwiches with spicy mustard on fresh Italian Bread accompanied with a few sliced pickles. The first 10 people got lard chips. Sadly, I was the 14th person in line but I heard that the lard was good. Is that the same as everything tastes good with bacon? Not sure, I’ll have to try the chips at the Ferry Building and get back about that. The crunchy pickles and sandwich were scrumptious and the excitement of the food cart was a welcome break to the monotony of the average lunch hour.

To find out where the Boccalone cart will show up next follow their Twitter feed @boccalone


One Response to “Boccalone Friday Food Cart”

  1. Jessica Battilana on July 27, 2009 2:58 pm

    Hi there,
    I’m making a google map for 7×7.com that tracks the location of mobile food carts. I wondered if I could use this Boccalone image to illustrate their entry on the map? Please let me know.

    Thanks,
    Jessica Battilana, jbattilana@7×7mag.com

Trackback URI | Comments RSS

Leave a Reply

Name (required)

Email (required)

Website

Speak your mind